Softcat Product Landing Page: Samsung Galaxy Active Pro

Campaign​

Developed a dual-theme landing page for Softcat's internal sales team, showcasing the Samsung Galay Active Pro tablet models. This was done to effectively segment the audience and product use-case, with contrasting dark and light versions created for the Softcat intranet:

• Light Theme: Designed for the office/corporate model, emphasising sleekness and professional features.

• Dark Theme: Designed for the industrial/tough model, reinforcing its ruggedness and outdoor utility.​

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This approach ensured clear communication of key features and benefits, allowing Softcat's sales teams to quickly differentiate and position the right product to their respective clients.